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As a designer, and a professional, I strive to create
an office environment that:

     · Reflects your practice;
     · Attracts patients;
     · Creates a healing environment; and
     · Allows your style to emerge.

As a comprehensive office planner, I also seek to:

     · Reduce your stress level;
     · Handle every detail;
     · Protect your investment; and
     · Save you money.

Office Design Must Reflect Your Practice
The most important element in design is to make certain it reflects you and your practice. A reception area is the patient's first contact with the practitioner and thus should reflect the professionalism of the practitioner without being intimidating. It should also show that the practitioner cares about their patients, his or her practice and that stays up-to-date with the latest practices and technology. Accomplishing this doesn't necessarily demand a high-tech or contemporary style (this is particularly important in this Northern Virginia area), but instead must present a clean, professional and non-residential appearance that will put your patients at ease while reassuring them of your total professionalism. (back to top)


A Well-Designed Office Will Attract Patients

The current managed care environment has made healthcare a competitive market, forcing the healthcare profession to look at marketing for the first time. A well-designed office will attract patients, making it a good business decision. All factors being equal, a patient will choose the practice with the most comfortable environment.
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A Healing Environment Relaxes Patients
I create a healing environment, one which helps relax the patient and anticipate their needs. I use many motifs found in nature, artwork and plants throughout my designs - both to calm and reinforce nature and life - but always with a nod to functionality. (back to top)

Allowing Your Style to Emerge
As a designer I try to serve as a guide for the practitioner. I don't force a particular style on my clients but allow their preferences and style to emerge. My job is to take their preferences, then steer them toward the proper decisions, to create a professional appearance, plus, of course, good color choices, functional furnishings and finishes. This doesn't mean that I will sit back and allow mistakes to be made - in this case I will always speak up. (back to top)

Reducing Your Stress Level
Throughout the process, I act as an advocate for my clients. I serve to reduce the stress the client feels through the design/building/remodeling process. I feel strongly that they are paying for my experience and it is my job to get them the best end result for their money and take a lot of the stress off their shoulders. I negotiate with contractors and vendors, make furnishing and accessory purchases and schedule deliveries. I check all products and workmanship and handle any necessary repairs or replacements should they be necessary. I want my clients to be happy for many reasons, but the biggest is that they are my best marketing tool. I don't advertise - I depend entirely on my current and past clients for additional business. (back to top)

I'll Handle Every Detail
Details, details, details. My job is to follow, track and stay on top of all the details. Are the cabinet hardware, blinds, coat hooks, lamps and mirrors all the same color finish? If we raise the ceiling should we raise the chair rail? The edge of that custom cabinet door is 1/8" lower than the other - has to be fixed. These time consuming details are resolved without the practitioner spending his or her valuable time. (back to top)

Protecting Your Investment
I mentioned that I can protect my clients from making expensive mistakes. This is very important. The certification process ensures that I know materials testing procedures and code. I make sure that the materials meet fire & safety codes and will wear well in that particular environment. I always look to the future, taking great care with life-cycle costing (e.g., perhaps a $20 carpet might save you money up front but a slightly higher priced carpet will give you a lifetime warranty, thus saving you significantly over the next 15 years). I also ensure that the furniture selected will actually physically fit in the space and will allow enough circulation room, a very common mistake. I know ADA and ANSI codes and will make sure that a space meets ADA requirements. (back to top)

Saving You Money
I am a licensed reseller which means that I buy quality products at wholesale and pass on most of my discount to my clients -- so they actually end up paying less for their furnishings. And I deal only with reputable vendors that are responsive and sell quality products. The same goes for subcontractors. I won't work with any that are not responsive and reputable. I have an excellent relationship with all of my subs, but they also all know what I expect of them and that my standards are high. (back to top)